{"id":1368,"date":"2017-01-24T10:00:49","date_gmt":"2017-01-24T10:00:49","guid":{"rendered":"http:\/\/www.paddyeger.com\/blog\/?p=1368"},"modified":"2017-01-23T10:50:00","modified_gmt":"2017-01-23T15:50:00","slug":"book-trailer-for-for-ballet-trilogy-and-interview-with-videographer-emily-hill","status":"publish","type":"post","link":"https:\/\/paddyeger.com\/blog\/blog\/2017\/01\/24\/book-trailer-for-for-ballet-trilogy-and-interview-with-videographer-emily-hill\/","title":{"rendered":"Book Trailer for for Ballet Trilogy and Interview with Videographer Emily Hill"},"content":{"rendered":"<p>Book Trailers are one way authors introduce readers to their books. My dear friend, Emily Hill created a lovely book trailer for my ballet-themed books: <strong><em>84 Ribbons, When the Music Stops &#8211; Dance On, <\/em><\/strong><em>and<\/em><strong><em> Letters to Follow &#8211; A Dancer&#8217;s Adventure<\/em><\/strong>. She took my ideas and massaged them into this lovely tribute to ballet.<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/2ZAUUFXVT08\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>After watching her work, I decided my blog followers might enjoy a peek behind the scenes of how she organized the trailer. Here&#8217;s her brief interview.<\/p>\n<p style=\"padding-left: 30px;\"><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-1432\" src=\"http:\/\/www.paddyeger.com\/blog\/wp-content\/uploads\/2017\/01\/Emily-2017b-300x300.jpg\" alt=\"Emily 2017b\" width=\"300\" height=\"300\" \/>Your book, The <em>Ghost Chaser&#8217;s Daughter <\/em>had an amazing book trailer. <\/strong><strong>When and how did you get started making book trailers? <\/strong><strong>Please remind us of <a href=\"https:\/\/youtu.be\/USVmCRbCuUE\">the link<\/a>.<br \/>\n<\/strong><\/p>\n<p style=\"padding-left: 60px;\"><em>Paddy, first off let me say what a joy it is to have this opportunity to share what I\u2019ve learned over the past, nearly ten years about the book publishing business.<\/em><\/p>\n<p style=\"padding-left: 60px;\"><em>I got into book publishing after discovering what Boyd Morrison and others called \u201cthe dark side\u201d. In their wisdom to sell Kindles and fill those Kindles with reading material, Amazon reached out to independent authors with a 70% royalty contract, paid monthly. That proportion of royalty doubled what had been historically paid to signed authors who were used to waiting up to 18 months for their royalty checks to generate.<\/em><\/p>\n<p style=\"padding-left: 60px;\"><em>We were all sharing information openly in our blogs, thrilled with fresh discoveries, working around the clock to grab what Amazon was providing us \u2013 direct entry into the global market!<\/em><\/p>\n<p style=\"padding-left: 60px;\"><em>Independent authors were trying to grab the attention of readers by using every digital means possible: book trailers, blog tours, virtual book launches, face-the-camera YouTube interviews. Book trailers became one more way of entertaining readers with \u201cbook teasers\u201d; and I was more than eager to learn the skill. <\/em><\/p>\n<p style=\"padding-left: 60px;\"><em>\u00a0Here&#8217;s the YouTube link to the book trailer, \u201cThe Ghost Chaser\u2019s Daughter\u201d \u2013\u00a0 <a href=\"https:\/\/www.youtube.com\/watch?v=USVmCRbCuUE&amp;feature=youtu.be\">https:\/\/www.youtube.com\/watch?v=USVmCRbCuUE&amp;feature=youtu.be<\/a>. <\/em><\/p>\n<p style=\"padding-left: 30px;\"><em>\u00a0<\/em><strong>What do you find to be your biggest challenge making a book trailer?<\/strong><\/p>\n<p style=\"padding-left: 60px;\"><em>The biggest challenge to making a book trailer is to know the genre and match the audio and correct music score. Readers intuitively expect the book covers, trailers, and branding for romance novels to have a certain look and feel. The same is true of mystery, horror, and fantasy novels.\u00a0 <\/em><\/p>\n<p style=\"padding-left: 60px;\"><em>After styling, nothing is more important than evoking a mood for your book via correct choice of score.\u00a0 When one thinks back on the Oscar winning and nominated scores and themes one realizes that the swell of the music, the thunderous timpani\u2019s, the melancholy chords all lend to making a book trailer best. <\/em><\/p>\n<p style=\"padding-left: 30px;\"><strong>What is most enjoyable about creating trailers?<\/strong><\/p>\n<p style=\"padding-left: 60px;\"><em>Ahh. . . matching a visual side sequence to the chords struck in an audio track is brutal drudgery. You want the image of a book cover to PoP! just the downbeat strikes! You want the sweep of the score to match the Ken Burns panorama sweeping across a series of texts or video selection.\u00a0 A mis-matched beat of music to slide progression is as jarring as watching a<\/em><\/p>\n<p style=\"padding-left: 60px;\"><em> Netflix movie and the actor\u2019s lips are not moving in sync to the audio of his words.<\/em><\/p>\n<p style=\"padding-left: 60px;\"><em>Beyond syncing a book trailers video and audio, the length is important.\u00a0 You lose a readers\u2019 interest (in my experience) with 3 minute trailers that reveal every twist and turn of the\u00a0 book\u2019s plot.\u00a0 Shorter is so much better. I try to construct book trailers that\u00a0 \u201creveal\u201d a book\u2019s cover three times within a 90-second sequence of stills and video stock. <\/em><\/p>\n<p style=\"padding-left: 30px;\"><strong>People who live in the Edmonds, WA area know of your arts and events column, <em>Artfully Edmonds<\/em>, featured weekly in <a href=\"http:\/\/myedmondsnews.com\/?s=artfully+edmonds\">My Edmonds News<\/a>. What additional\u00a0 writing\u00a0 projects do you see in your near future?<\/strong><\/p>\n<p style=\"padding-left: 60px;\"><em>I\u2019m laughing! Additional writing projects? None!\u00a0 While I was working as an independent author I was working 60-70 hours a week. Although I enjoyed a year of being on Amazon\u2019s best seller list during 2012-2013, I lost touch with something that I cherish \u2013 the Edmonds community.<\/em><\/p>\n<p style=\"padding-left: 60px;\"><em>Learning the dark side of obsession tempered my compulsion to conquer every new horizon, and of saying \u201cYes!\u201d to every offered project.\u00a0 <\/em><\/p>\n<p style=\"padding-left: 60px;\"><em>I am currently a part of a wonderful, engaging, loyal-to-the-community-it-serves news organization \u2013 My Edmonds News and the \u201cMy Neighborhood News Network\u201d.\u00a0 Last year my column received over 68,000 views, for which I am grateful. It doesn\u2019t get any better than that! <\/em><\/p>\n<p><strong>Paddy&#8217;s Note:<\/strong><\/p>\n<p>My thanks to Emily Hill for her technical skills as well as her continued friendship and support. Whether you live in Edmonds or not, I hope you will follow her online arts and entertainment column to learn more about the variety of arts and entertainment you can expect whenever you visit the Edmonds area.<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"border-radius: 2px; text-indent: 20px; width: auto; padding: 0px 4px 0px 0px; text-align: center; font: bold 11px\/20px 'Helvetica Neue',Helvetica,sans-serif; color: #ffffff; background: #bd081c  no-repeat scroll 3px 50% \/ 14px 14px; position: absolute; opacity: 1; z-index: 8675309; display: none; cursor: pointer;\">Save<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Book Trailers are one way authors introduce readers to their books. My dear friend, Emily Hill created a lovely book trailer for my ballet-themed books: 84 Ribbons, When the Music Stops &#8211; Dance On, and Letters to Follow &#8211; A Dancer&#8217;s Adventure. She took my ideas and massaged them into this lovely tribute to ballet. After watching her work, I decided my blog followers might enjoy a peek behind the scenes of how she organized the trailer. Here&#8217;s her brief interview. Your book, The Ghost Chaser&#8217;s Daughter had an amazing book trailer. When and how did you get started making&#46;&#46;&#46;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45,157,201,86,155,91,68,112,82,66],"tags":[202,204,203],"class_list":["post-1368","post","type-post","status-publish","format-standard","hentry","category-84-ribbons","category-ballet-performances","category-book-specials","category-challenge","category-computers-and-internet","category-dancing","category-editing","category-interviews","category-letters-to-follow","category-when-the-music-stops","tag-book-trailer","tag-emily-hill","tag-video-trailer"],"_links":{"self":[{"href":"https:\/\/paddyeger.com\/blog\/wp-json\/wp\/v2\/posts\/1368","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/paddyeger.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/paddyeger.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/paddyeger.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/paddyeger.com\/blog\/wp-json\/wp\/v2\/comments?post=1368"}],"version-history":[{"count":16,"href":"https:\/\/paddyeger.com\/blog\/wp-json\/wp\/v2\/posts\/1368\/revisions"}],"predecessor-version":[{"id":1427,"href":"https:\/\/paddyeger.com\/blog\/wp-json\/wp\/v2\/posts\/1368\/revisions\/1427"}],"wp:attachment":[{"href":"https:\/\/paddyeger.com\/blog\/wp-json\/wp\/v2\/media?parent=1368"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/paddyeger.com\/blog\/wp-json\/wp\/v2\/categories?post=1368"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/paddyeger.com\/blog\/wp-json\/wp\/v2\/tags?post=1368"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}